This message focuses on the great gift of pardon that was purchased by Christ’s own blood. Unless we understand our desperate need for the gift of pardon we won’t cherish it. Many people hear about the gift and either neglect it or passively receive it because they have no comprehension that they are in danger of perishing for eternity. But when a person understands their desperate need they receive the gift with great joy and cling to it with heart and soul. They go out and tell the world what they found. The end of the message gives application to those who are not yet Christian, as well as to those who are in Christ.